WhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. Anisa Telwar Kaicker is CEO and founder of Anisa International, a maker of private label cosmetic brushes and applicators in Atlanta that serves clients such as Estee Lauder and Laura Mercier. She will often ask such customers what they think of a new brush before rolling it out. Even if I went into a client and said this is not fully vetted yet, but I’d like your insight, they were always honored to have a first look,” she says. They would be the ones buying the product.” To protect her ideas, she routinely files for provisional patents and will mention in conversations, This is patent pending.” Her firm, founded more than 20 years ago, now generates $40 million in annual revenue, she says.
In Agile organisations, external partners are often treated as suppliers instead of partners, not recognising the opportunities they could potentially bring to their teams. In faster changing and complex environments, it will become a competitive advantage for companies to have fast access to an ecosystem of trusted partners with matching values and a fast contribution to goals. Join us this Friday as Mirko Kleiner will discuss what businesses could learn from startups in how they work with external suppliers.
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With a limo and some insurance, you could be the driving force behind a new business venture. Stretch your market by adding more drivers and cars to your fleet. Then, once you’ve established a reliable reputation, start-driving home your limousine-service sales.
Expansion will allow us to move product offerings into new equipment sales. We will also explore maintenance and fitting services, leveraging our existing maintenance staff to provide value-added services at a premium price. As one of Fidelity’s largest regional technology delivery centers, we employ state-of-the-art software engineering and support processes to help our talented workforce develop solutions for Fidelity’s customers.